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One Model: Total Leadership Performance

This book is for leaders in the Growth Belt who must deliver under pressure with scarce time, shifting conditions, and rising expectations. The Archer Model™ gives you a shared language to align culture, strategy, budgets, execution, leadership standards, governance, feedback, and targets. It translates ambition into disciplined movements that teams can follow, and investors can trust.

CEOs, Executives and leaders are losing sleep over a single core challenge: how to drive profits while building a strong team. The Archer Model™ solves both.Holistic Performance, Unlocked: A single framework that unites organizational health with financial health, linking culture, strategy, and execution into one cohesive system. It gives leaders one framework that unites people, purpose, and profit.Built for New Global Powerhouses: Unlike other Models, this is uniquely designed for the high-growth economies of Asia, the Middle East and Africa.Integrates with What Already Works It complements existing leadership or performance models already in use within organizations and can be seamlessly integrated into established systems and strategies.Agile, Adaptable, and All Yours: Each part of the Archer Model™ stands on its own, yet all parts work better together. It turns complex ideas into practical tools that Archers at every level can use and understand. It is simple, clear, and designed for real-world conditions.In the Archer Model™, everyone is an Archer

The Organizational Excellence model specifically designed for the Growth Belt: Asia, Middle East, and Africa


10,000

Leaders and professionals across Asia, the Middle East, and Africa have been trained and coached through programs now integrated within the Archer Leadership Performance Model™️

75+

Organizational excellence assessments completed across government, corporate, and family business sectors, shaping the strategic insights that inspired the Archer Model™️.

98%

Participants reported higher clarity, confidence, and alignment after applying leadership and performance tools embedded in the Archer Model™️ framework.

100+

Business consulting assignments delivered over the past 15 years, translating strategy into measurable performance outcomes across the Growth Belt.


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Prologue : A conversation over Sushi

Meet Paul Bellevance and Dirk Coetsee, the Archer Leadership Performance Models’ Architects.Paul is a Canadian-born strategist based in Malaysia. He is an experienced transformation, leadership, and HR expert across the Growth Belt. He has held senior-level positions and led major initiatives in both private and public organizations, helping leaders achieve higher levels of excellence through strategy, culture, and transformation.With Multi-sector experience, Paul brings practical insight into aligning people and performance.


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Archer Organization Performance Framework

Two Essential TargetsThe Archer Performance Excellence Model identifies two non-negotiable performance outcomes every organization must track together:Organizational Health: The internal readiness, trust, and depth of capabilities that ensure the culture is strong enough to support goal achievement.Financial Performance: The external outcomes that show whether energy is being converted into sustainable results.Organizations that only pursue financial outcomes risk achieving temporary gains while weakening their culture


Archer Model™️.

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Bank Name: HSBC
Account Number: 054272067108
Account Holder/Beneficiary: Paul Andre Bellavance

Meet the Archer Leadership Performance Models' Architects

Dirk Coetsee is a Global Performance and Transformation Expert with deep experience in complex, multicultural environments across the Growth Belt. He co-authored One Model: Total Leadership Performance and collaborates with organizations to embed performance systems that integrate strategy, governance, culture, and Human Capital. Dirk is passionate about enabling leaders to adapt, align, and thrive in volatile, rapidly evolving contexts.

Paul and Dirk met over a ‘Soy splashed conversation’ in Kuala Lumpur to discuss worsening and key organizational statistics:
-78% of transformations fail.
-90% of Organizations are failing to execute their strategies successfully.
And worsening numbers, especially at the management level, concerning engagement.

Over the past two decades, Bellavance and Coetsee observed that most leadership models guiding organizations in developing regions were conceived in Western contexts. These frameworks often proved elegant in theory but ineffective in practice, as they were ill-suited to fast-changing environments marked by fluid hierarchies, evolving governance, and cultural diversity.The Archer model ensures that we do not look at any interventions, transformations, or pursuits of excellence in isolation. We seek an organizational rhythm that aligns efforts, budgets, strategies, and more to make these pursuits sustainable and successful.